Derham Insights Research undertakes business-to-consumer and business-to-business marketing research, and employee research.
In the course of our research, we have explored the motives and needs of Australians ranging from the richest and most powerful to small investors, from city “sophisticates” to regional dwellers, shoppers, small business people, professionals, students, staff from a range of organisations, people from diverse ethnic backgrounds, and those who describe themselves as “just mums”.
The Melbourne-based company conducts research throughout Australia, New Zealand, the UK and the USA.
Our people
The company principal, Philip Derham, is an experienced moderator and quantitative researcher.
Philip’s experience developed in roles with major media, market research, and government bodies, including the Australian Bureau of Statistics, The Herald & Weekly Times, and Roy Morgan Research.
He is a Member of the (Australian) Research Society, and a Professional Member of the Australian Marketing Institute. His qualifications include BA. (Mon.), Grad. Dip. Mktg. (CIT), Dip. M.R. (MRSA), and he has been a TRS-certified Qualified Professional Researcher since 2002.
Philip is an experienced presenter and speaker about market research and how its disciplines and tools can find business-building insights to customers’ and prospective customers’ motivations and needs, and so strengthen business performance.
He is a long-term mentor of Monash University Business School students and a practicum project supporter for Deakin University students.
Company associates
Company associates include statisticians, economists, market researchers and research project recruiters, and in-person and telephone interviewers.
Clients we work with
Clients we work with range from multi-national corporations, franchise chains, major companies, mid-size companies, smaller companies and start-up businesses.
We work particularly with clients in the finance, retail and franchise, media and communications, education, manufacturing and fmcg sectors, real estate and property development, automotive, employment, local and overseas higher education sectors, Government and utilities, the health sector, and charities and aid agencies. Hence, our extensive and diverse experience and expertise will help you to strengthen your business. Thus, we recommend that your next step is to contact us to discuss your project – calling or emailing Philip Derham, or using the form on our Let’s get started page to tell us more about your project.
You can contact Philip Derham at derhamp@derhamresearch.com.au or on: